The Frozen Hippo
// December 14th, 2009 // Uncategorized
Let’s say you recently opened an ice cream shop in Hutto, Texas and decided to name it The Frozen Hippo because it’s cute and everyone in Hutto worships the hippo. Then you went and bought www.TheFozenHippo.com and put up your business website.
Brad & Angie have just moved to Hutto from Boise. They love ice cream but don’t have a clue if there are any ice cream places in Hutto. So Angie tells Brad to hop on Google. Being that Brad knows nothing about Hutto, which do you think he is most likely to Google?

So which domain do you think is more important to have? By the way, www.TheFrozenHippo.com is still available for some reason!
I recently scored enough domains to feed a Hippo! I’m currently working on some custom websites for a business near Austin, Texas using keyword rich domains. Keyword rich domains are the best way to go when choosing a new domain. If you need a keyword rich domain for your business, let me know.
If you don’t have a website, I’d be more than happy to discuss with you the best direction to take in order to get started. The very first helpful step is to get an easy to remember and highly searched domain (www.site.com). If this still doesn’t make sense, read the scenario below.



